Our Story
Growing up in Augusta, GA, Sanjay Kopay began his career in the golf cart industry in 1996 working for E-Z-GO Textron as a Supplier Quality team leader. He went on to hold varying positions within the company and ultimately reached the vice president level where he led the E-Z-GO Genuine Parts & Accessories department. He later went on to lead the consumer division of Club Car where he created and managed the team that developed and launched the hugely successful Onward brand of consumer vehicles.
Coming from the small town of Aiken, SC (just over the GA/SC border) Mark Messick started working at E-Z-GO when he was just 27 years old, where he was a customer service representative and helped launch many industry-leading golf cart accessories. Mark later went on to be the senior product manager at Club Car where he & Sanjay together developed and launched the Club Car Onward brand of vehicles.
Originally from Atlanta, GA, Jake Guinn began his career in the golf cart industry in 2007 at E-Z-GO where he worked with Mark & Sanjay playing a pivotal role in the growth of the E-Z-GO Genuine Parts & Accessories department. He later went on to hold many key sales roles in his 14 years with E-Z-GO and received multiple Sales Manager of the year awards. Jake also worked for Nivel Parts & Manufacturing, Tomberlin USA as well as Star EV. Jake has been in the golf cart industry for 16 years.
It could be said that Aaron has spent his life in the golf cart industry. At just five years old he was spending time at his dad’s dealership in Austin, TX. At a young age he recognized the trend in customizing golf carts and launched his online golf cart accessory businesses called Golf Cart King and D.I.Y. Golf Cars. He later opened his own dealership in Austin and Liberty Hill, TX. He most-recently launched his dealer-focused brand of accessories called MODZ.
Aaron, Sanjay & Mark have known and worked together for over 15 years and their collective, lifelong dreams of bringing their own golf cart to the market has finally become reality. You can trust that the Atlas brand will always put our customers and partners first and we’re excited to help you achieve the lifestyle you’ve always dreamed of. We can’t wait to get you in an Atlas to experience it firsthand. Thank you for learning more about our story!